HUBZone stands for “Historically Underutilized Business Zone.” The U.S. Small Business Administration (SBA) created the HUBZone program to help small businesses stimulate economic development in regions that have not yet realized their full potential.
The SBA has a goal of awarding at least 3% of federal contract dollars each year to HUBZone certified small businesses. Private companies with a focus on social responsibility also hire marketing and advertising vendors with HUBZone certifications to support local investment.
We’ll work directly with your team as your prime HUBZone marketing & advertising contractor.
We’ll serve as an expert HUBZone subcontractor whether you need traditional marketing creative, digital campaigns, or media buying services.
We’ll deliver outstanding, socially-driven creative materials and campaign results, whether it’s a one-off project or long-term initiative.
ity Advertising is dedicated to helping local communities grow economically by virtue of our best-in-class agency services. For this reason, we have our office located in a HUBZone and look to hire employees that live in HUBZones.
● We are a HUBZone certified small business
● We are a subcontractor on billion-dollar Department of Defense marketing contracts
● We have 9+ years providing advertising and communication services to both the federal government and private sector
● We have 30+ years of combined team member experience in federal contracting and agency-managed marketing campaigns
Great ideas are rare. Even rarer are the people who develop them. We have both.
Our team has a long track record of delivering award-winning ideas for complex advertising projects and creative concepts across a range of industries.
We’re agile and innovative, with a core team and time-tested process workflows that ensure prompt campaign & creative project turnarounds without sacrificing quality.
Because of our size, we offer big ad agency thinking at a small ad agency price. Plus, we continually optimize your ad spend across all marketing channels, ensuring peak campaign ROI.
Our core competencies are built on a foundation of industry-proven marketing and advertising services and scaled to fit the size and scope of your unique HUBZone contract needs.
We work closely with clients to establish clear, practical marketing strategies and efficient processes to implement them.
Decades of experience, advanced research tools and a data-driven methodology ensure our clients receive a custom media mix that’s tailored to their target audiences.
We offer a full suite of services for traditional and digital mediums. This includes creative concepting, graphic design, copywriting, website design/development, social media management, email marking, and video and radio production.
The TRICARE® Dental Program (TDP), administered by United Concordia, covers military members and their families across the globe. As United Concordia’s long-standing advertising partner, ity has a proven track record of creating effective campaigns that entice not-yet-enrolled Active Duty Family Members and National Guard & Reserve Sponsors to enroll in the TDP.
Take, for example, our “Need to Know” video campaign. It features a “Mysterious Man” dressed as a 1960’s era clandestine spy. He discreetly approaches military family members in everyday life situations and shares a “classified” file that reveals TRICARE® Dental Program premiums are 60% government-paid.
The concept was so well-received that ity was asked to continue the campaign and produce a new series of commercials starring the “Mysterious Man.” It’s just one example of how we transform complex ideas into relevant, easy-to-digest marketing campaigns that resonate with the intended audience.
Ready to bring creativity, flexibility, and affordability to your next campaign? As a dedicated HUBZone marketing partner, we’d love to hear from you.
